Juju Kaji Maharjan is the founder of Heartbeat, which was set up to advocate and campaign for the rights of street children. Since 2009, it has been working to provide education and healthy lifestyle to children and youngsters. Through the organization, he began various campaigns such as ‘Food For Education’, ‘Art for All’ and more. During the time of pandemic, Heartbeat is distributing lunch packets at the National Kidney Center and his organization is helping three local schools for lunch. He has received Youth Ambassador for peace by UPF in 2008 and Young Achievers awards in 2011 among others.