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Published On: October 14, 2019 03:45 PM NPT By: Republica

7 Business books entrepreneurs need to read

7 Business books entrepreneurs need to read

If you are an aspiring entrepreneur and looking for inspiration to launch your idea to physical, then go through the list of books that might help you. The listed books below tackle a different element of professional life, giving you insights and clicking the concrete neural paths:

Buy Then Build by Walker Deibel

Conventional wisdom says the route to entrepreneurial success involves bootstrapping a seed idea and surviving a bumpy beginning. Walker Deibel throws shade on this myth. He recommends acquisition entrepreneurship instead: Buy an established company with existing traction and skip those killer startup phase headaches. Deibel’s track record includes acquiring several businesses and transitioning ownership within a few months. If I were itching to put another brand under my belt, Deibel’s instructive manual would be my definitive guide.

Range by David Epstein

Heard of “interleaving”? This thought process occurs when we apply a jack-of-all-trades mentality to problems. By creatively using what we know to assess and solve the unknown, we welcome true innovation. For David Epstein, interleaving requires us to let go of our penchant for hyper-specialization, which schools use to direct students toward well-defined career paths rather than promoting exploration.

Brave, Not Perfect by Reshma Saujani

Reshma Saujani, the founder of Girls Who Code, argues that most little girls are expected to pursue the sure path rather than take risks. By unearthing the power of failure instead, they can use life’s inevitable flops as paths to self-discovery and achievement. Saujani hopes to normalize rejection and failure for girls, reducing their reluctance to join the tech field or launch a startup. Having experienced my share of rejection in business, the book has brave insightful and thought-provoking. Use it to challenge your limiting beliefs—and perhaps your parenting decisions.

 

Chasing the High by Michael G Dash

Michael Dash was a successful professional and functioning addict, fueled by a quest for the next high. His struggle to conquer gambling and drug use led him to lift the veil on how widespread addiction problems are among leaders. Dash’s case for not allowing past mistakes to taint future opportunities still resonates. Each page of Dash’s book offers insights and revelations applicable to anyone who battles darkness and deserves a dose of resilience.

Alchemy by Rory Sutherland

Logic may rule spreadsheets, but it never supersedes the power of magic. Rory Sutherland accepts the physical sciences but recommends that entrepreneurs start creating roads to miracles as a way to re-imagine the future. By unbinding themselves from black and white, they can explore unknown territories. Trying something illogical may seem crazy. It could also produce unimaginable success, as illustrated in Alchemy.

Why Customers Leave by David Avrin

Ever wondered how to woo an ex-customer? It would be better by analyzing your “efficient” processes as David Avrin suggests. He outlines two dozen reasons modern consumers leave brands, and many stem from typical MBA business book solutions that translate poorly during execution. If you have become tired of spinning your wheels and watching clients leave without warning, this book will show you how to foster genuine interactions, such as through video, rather than pursuing one-off “wow” moments.

Imagine It Forward by Beth Comstock

Think change happens quickly? But it will never be this slow again. That’s why Beth Comstock argues that navigating uncertainty will be the bottom-line differentiator between tomorrow’s successful and unsuccessful leaders.

Given that progress has already reached historically rapid speeds, Comstock’s experiences and guidance hold gallons of water. Using terms like “job crafting” and “total addressable problems,” her candid storytelling will leave you reassessing every choice you make to become more human and imaginative.

Source: Forbes

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