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ECONOMY

Esewa Money Transfer continues with “Mero Digital Desh,” aims promoting digital remittance

KATHMANDU, Sept 17: Esewa Money Transfer, one of Nepal's leading digital remittance companies, has announced continu...

By Republica

KATHMANDU, Sept 17: Esewa Money Transfer, one of Nepal's leading digital remittance companies, has announced continuing its initiative “Mero Digital Desh”.


Through this initiative, the remittance service company being operated under the stewardship of Fintech company F1Soft Group, aims to promote formal remittance and make people aware of the advantages of sending money through digital channels.  


Organising a press conference on Sunday, the company announced the launch of ‘Win Your Dream Home’ campaign. Esewa Money Transfer and eSewa inked an agreement in this regard.  The campaign is starting on Monday, while it will last for the next 10 months to end on 16 July, 2024.


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According to the company, Nepalese working and residing in any country across the world can be a part of this campaign by sending remittances directly to the eSewa wallet. Each month, one lucky winner will receive twice the amount they initially sent. Additionally, four individuals will be recognized with special prizes throughout the campaign, and ultimately, one lucky winner will get a brand-new house in Kathmandu as the bumper prize. 


Speaking about the initiative, Subash Sharma, director of F1Soft Group, said that the initiative symbolizes an appreciation for the dedication and sacrifices made by Nepalese individuals employed overseas. “The ultimate aspiration for every Nepalese working abroad is to build a house in Kathmandu. And, through this campaign, we will be able to fulfill the dream of at least one person.”


Likewise, the partnership between Esewa Money Transfer and eSewa will also make this initiative more end-to-end digital. It would enable the users to make optimum use of esewa wallet to fulfill their regular needs, through digital payment, adding a sense of convenience and safety for families back home.


Daniel D Shrestha, group strategy director of F1Soft Group, emphasized the significant contribution of Esewa Money Transfer for economic development since its inception. He stressed the need to consistently educate and aware the Nepali community regarding the importance of formal and digital remittance as it has multiple benefits for the economy both in short term and long term.


Jagdish Khadka, CEO of eSewa stated that, through the collaborative efforts of eSewa and Esewa Money Transfer, they are poised to establish a seamless bridge between Nepalese individuals residing abroad and their home country. “This initiative will enable individuals to transfer funds from overseas to Nepal in a matter of minutes, revolutionizing the remittance process,” Khadka said.  


 

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