KATHMANDU, July 28: The Embassy of the Republic of Korea in Nepal, in collaboration with Bhat-Bhateni Supermarket, is hosting Discover Korea 2026, a two-week promotional campaign showcasing South Korean products and culture.
Launched on July 22, the campaign is being held across Bhat-Bhateni Supermarket outlets and features a wide range of premium Korean consumer products, reflecting the growing popularity of Korean lifestyle and culture in Nepal.
Korean culinary exploration
The main event at the Maharajgunj branch includes a dedicated Korea Section, food and ramen tasting sessions, a Hanbok try-on experience, a themed photo zone, and a lucky draw for customers spending more than Rs. 1,000 at five participating branches.
Ambassador of the Republic of Korea to Nepal, Park Taeyoung, visited the Maharajgunj branch on July 25 and took part in the promotional event and food-tasting activities. The program also featured a live cooking demonstration and displays of leading Korean brands, including Nongshim.
Speaking at the event, Ambassador Park said the collaboration with Bhat-Bhateni provides an opportunity to bring authentic Korean products closer to consumers in Nepal while further strengthening cultural and people-to-people ties between the two countries.
