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BUSINESS BRIEFS: Standard Chartered launches "IDR" offer

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KATHMANDU, May 13: Standard Chartered PLC has launched the first-ever Indian Depository Receipt (IDR) offer on Thursday.



“The issue of IDRs will allow the company to significantly boost its market visibility and brand perception in India,” stated a press statement. Standard Chartered celebrated its 150th year anniversary in India in 2008, having opened its first branch in 1858 in Kolkata. [break]



“The issue of IDRs is a powerful symbol of Standard Chartered´s commitment to India´s future,” the statement added.



Approval from the Securities and Exchange Board of India (SEBI) to proceed with the listing on the Mumbai Stock Exchange follows approval of a Draft Red Herring Prospectus, filed with SEBI on March 30.





Ramtel bags “Score the Real Goal” prize



KATHMANDU, May 13: Saroj Ramtel of Budhanilkantha, Kathmandu has been declared winner of the first monthly bumper prize under ´Score the Real Goal Campaign´ of Dabur Nepal.



A press statement issued on Thursday says the winner was chosen through innovative and specially developed computerized software. Miss Nepal 2009 Zenisha Moktan also attended the lucky draw in the program Music Of Your Choice telecast live on Image Channel. Ramtel won a 32-inch Sony Bravia LCD TV.



On the occasion, ten mobile numbers winning the monthly highest correct SMS sender prizes were also announced. They will each get a Sony MP4 player.



HS Bedi, head of the sales and marketing department of Dabur Nepal said that the company plans to continue to come up with more such promotional campaigns in future.



Score the Real Goal, launched by Real Fruit Juice is an SMS based consumer activation campaign.





Himstar announces world cup scheme



KATHMANDU, May 13: Him Electronics Pvt Ltd has announced a new scheme called Himstar Football Flu to celebrate the world cup football in full spirit.



Issuing the press statement, the company said that the new scheme provides sure-shot gifts to its customers.



“With every purchase of 14 inch, 15 inch and 21 inch Himstar television set, customers can get a jersey of their favorite team and enjoy the football world cup in their new Himstar TV,” the statement said.



One of the renowned electronic companies in Nepal, Him Electronics is well known for providing quality consumer products.





Karbonn Mobile in Nepal



KATHMANDU, May 13: India´s leading mobile company Karbonn Mobile, a joint venture between Jaina Marketing and UTL Pvt Ltd, has chosen Allied Trade Link as its national authorized distributor in Nepal.



Karbonn Mobiles is the one of the fastest growing mobile brands in India, said a press statement.



Allied Trade Link is set to launch 15 new models segmented as GSM, CDMA & GSM/CDMA Dual Sim Karbonn mobiles with prices ranging from Rs 2,999 to Rs 8,999 in the Nepali market. All the phones come with one year warranty and free 2GB memory card in selected models.



Allied Trade Link has targeted to sell over 10,000 sets per month. An exclusive service center has been functional at New Road, and about 600 dealers will be selling Karbonn Mobile throughout Nepal under the supervision of the company, the statement added.


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