KATHMANDU, Sept 25: The government has issued a directive prohibiting the use of images of foreign artists on hoarding boards or other promotional materials.

KATHMANDU, May 12: Kathmandu Metropolitan City (KMC) has taken action against 61 people for distributing advertising materials within the Kathmandu metropolitan area.

Burger King is breaking the mold in its new advertising campaign. The burger chain is portraying its Whopper covered in mold in print and TV ads running in Europe and the U.S. The message: Burger King is removing artificial preservatives from its signature burger.

Ads that shaped the world

February 8, 2019 10:09 am

If watching one episode of Mad Men made you think of a career in advertising or at least google ‘cool advertisements’, then you are not the only one. It’s totally reasonable to be enticed by the glorious lifestyle of Don Draper and how he is able to be so creative about selling any product that comes his way.

Chinese enterprises have invested $835 million on advertising for this year’s Russia FIFA World Cup, according to statistics released by Zenith Group, a firm that provides top echelon services in market research information and data analysis.

‘Advertising has scope in Nepal’

February 6, 2018 11:40 am

Witnessing every crest and trough of Nepali advertising, Ranjit Acharya, 48, is one of the well-known advertising entrepreneurs of Nepal. With more than two decades of experience in the field, he currently is the Founder and Chief Executive Officer (CEO) at Prisma advertising established in 1991. He holds an MBA from Shankerdev Campus.

KATHMANDU, Jan 11: Minister for Information and Communications, Mohan Bahadur Basnet, has said that advertising companies should be disciplined and competitive.

Advertising is our right: NMS

December 1, 2017 07:47 am

KATHMANDU, Dec 1: Nepal Media Society (NMS) has urged the Election Commission (EC) to respect the media’s right to publish and broadcast advertisement.

NMS says advertising is its right

December 1, 2017 03:00 am

KATHMANDU, Dec 1: Nepal Media Society (NMS) has urged the Election Commission (EC) to respect the media's right to publish and broadcast advertisement.

BrandLab is an advertising agency which uses social media for advertisement. The company provides promotion to clients or companies on digital platform. Facebook pages are mostly used by this agency for advertising certain products or branding certain company. Digital advertising is necessary to reach targeted audience for the promotion of the brand and is comparatively cheaper than the traditional method of advertising.

Renowned Indian columnist and novelist Shobhaa De has said that it’s the authenticity of a product, not advertising, that helps it become a brand. Speaking at GrowthWays, a media and entrepreneurship convention organized by Nepal Republic Media (NRM) at Hotel Soaltee Crowne Plaza in the capital on Thursday, De said that entrepreneurs should focus on the authenticity of a product rather than taking to advertising for growth and development.