KATHMANDU, Oct 6: Peter England, a leading international menswear brand from the house of Aditya Birla Fashion and Retail Ltd, has opened its new flagship store in Kumaripati, Lalitpur, Nepal.
According to a press release issued by the company, renowned Nepali actor Ayushman Joshi graced the occasion and launched the new store. With this new launch, the brand aims to further enhance its presence and cater to the growing demand for lifestyle products by offering premium quality choices to men across the country.
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The statement reads, “Founded in 1889 in Ireland, Peter England holds the distinction of being India’s largest menswear brand. Spanning 750 sq ft, the new store offers a comprehensive selection of shirts, t-shirts, trousers, denims, occasion wear like suits, blazers, and loungewear, along with accessories like belts, ties and handkerchiefs designed to meet the diverse needs of modern consumers.”
“We are happy to expand our presence in Nepal with the launch of our third store in Kathmandu, the nation's capital and the largest city. Peter England has always been synonymous with trust, quality, and affordability, and we are excited to offer our customers an overall elevated shopping experience. Our partnership with Pacific Business Private Limited has been instrumental in our successful journey in Nepal, and we look forward to reaching even more fashion-conscious consumers in the region," the statement quotes Anil S Kumar, Chief Operating Officer of Peter England, as saying.
Bipin Kumar Agarwal, Director, Pacific Business Private Limited, remarked, "We are proud to strengthen our association with Peter England through the launch of this landmark store in Kumaripati. With a focus on offering stylish and versatile menswear at highly affordable prices, the brand introduces exciting new collections like the Yacht Club line, tailored to meet the evolving fashion preferences of our customers. This store reflects our commitment to providing exceptional value and variety to shoppers, ensuring a top-notch retail experience for men in Kathmandu."
“Peter England’s third flagship store in Nepal is designed to deliver a world-class shopping experience, showcasing a curated collection of menswear offering sharp formals, versatile casuals, and elegant accessories. With a wide range of men’s formals and casuals, including the newly launched Yacht Club collection, the store caters to every occasion. The casual wear range is a highly eclectic line of washed cotton shirts, denims, cargo bottoms, graphic tees, and polos, offering versatile options for both work and weekend dressing,” the statement further mentions.
