KATHMANDU June 13: Unilever Nepal has said that it was starting a new campaign named 'Wheel OK Kinnumai Cha Buddhimani' to let people know why buying Wheel Ok is a smart thing to do.
Issuing a statement on Tuesday, the company said that it believes in giving quality products to the consumers and Wheel OK is an example of that quality. “The goal of Unilever Nepal is to ensure that every Unilever product reaches the Nepali community and this campaign also aims to do the same. To make the campaign extraordinary and interesting, we have roped in Nepali superstar Rajesh Hamal and his wife Madhu Hamal. The real-life duo will be seen in an advertisement together for the first time,” reads the statement.
The market is full of naked soaps but Wheel OK comes with a label which consists of all the necessary information that a consumer needs to know along with a fat-free stamp, the statement reads.