KATHMANDU, August 29: Standard Chartered Bank Ltd has said that it was launching a season-long digital campaign which celebrates the power of numbers to commemorate the Liverpool Football Club’s 125th anniversary.
Issuing a statement, the bank, which is the principal sponsor of the club, said that it would take Liverpool FC fans on a journey to understand the meaning of significant numbers in LFC’s history through this digital campaign. “This will be told through a series of films as well as a unique 360° audio match-day experience. It will also feature interviews with Reds Manager Jürgen Klopp as well as LFC Legends, current first team players and fans from around the globe,” the statement read.
“Beginning with Number 8, ‘The Captains’, this video will look at the significance of captaincy and how leadership makes a lasting impact, with a specific focus on Steven Gerrard and the impact he had as LFC Captain,” the bank said in the statement.