July 2, 2017 09:45 PM NPT
KATHMANDU, July 2: Gorkha Brewery on Sunday said that it has launched 'Tuborg Classic' -- Nepal's first premium strong beer with Scotch Malts.
Issuing a statement, Gorkha Brewery said that it was highly optimistic and confident about keeping up the momentum to be innovative which is expected to be a growth driver in the market. "The launch of Tuborg Classic, Nepal's first premium strong beer with Scotch Malts, is an example of that, the company said in the statement.
Tuborg was first introduced in Nepal by Gorkha Brewery Pvt Ltd in 1990 and is the first international brand to be launched here.
According to the statement, Tuborg Classic's tagline -- Stronger & Smoother -- offers a refreshing drinking experience to the beer connoisseurs with imported Scotch Malts for a stronger and smoother taste.
The company has indicated that a 650ml bottle of Tuborg Classic with Scotch Malts has 6.5% alcohol content is available for Rs 310.
Arun Adhikary, managing director at Carlsberg Group, said in the statement that the company has created a unique recipe in collaboration with the Carlsberg Group that caters specifically to the elegant choice of Nepali consumers.