KATHMANDU, June 24: ADA has joined hands with Outreach Nepal to introduce data-driven marketing practices in Nepal to both global and local brands.
Operating predominantly in South and South-East Asia, ADA is a data-driven integrated digital marketing solution provider that designs and executes comprehensive digital campaigns for a wide variety of brands. With its substantial data-driven approach ADA offers its digital expertise to more than 375 million consumers, according to a press statement issued by the company. The collaboration with Outreach Nepal aims to provide clients with meticulous solutions to new challenges.
Outreach Nepal is the most awarded advertising and communication agency in Nepal, creating innovative and distinct advertising campaigns for a broad range of corporate brands and development sectors since 2003. Outreach is a 3-time finalist at the “Campaign South Asia Independent Agency of the Year” and is the sole winner for Nepal in the year 2016. It has also won multiple awards at many global forums.
The agency has a proven track record of producing and facilitating creative ideas and strategic inputs to help many global brands to launch successfully in the Nepali market. The team at Outreach has always taken leadership steps in pioneering dedicated specialized servicing. The services include Media Planning & Buying, Contemporary Creative Solutions, Experiential Marketing & Activation, Rural Communication & Visual Merchandising, Digital & Social Media Optimization, PR & Event Management and so much more.
With this partnership, the team at Outreach will be equipped to provide their clients with a series of extended services. Business insights, data enrichment, and advanced analytics will help the clients to understand the consumer mindset and design data-driven creative marketing strategies. The partnership will enable end-to-end digital marketing solutions for growth hacking, funnel, and goal optimization.
Speaking on this partnership, “I believe this association with Outreach Nepal will be a giant leap towards providing unique data and analytics-driven solutions to our prospective clients in Nepal. It widens our horizons as an organization and cements our vision to go far and beyond when it comes to ensuring data-based business solutions,” the statement quoted Managing Director of ADA in Bangladesh Ashraful Haque as saying on their partnership
Founder Managing Director of Outreach Nepal Ujaya Shakya said that they always take pride in bringing many new innovative advertising and brand marketing practices in Nepal. “Adding to the same tradition, we have partnered with ADA to witness a new and dynamic data-driven strategic approach, which would adapt global marketing way forwards for the brands and help achieve realistic business goals,” he said. “This will also help to attract younger minds to our business of advertising which is now getting more digital-savvy”
This partnership is expected to revolutionize advertising and brand communication practices. Both the teams are confident that the partnership is expected to bring a new wave of advertising practices by taking into consideration the changing lifestyle and mindset of consumers, which will in turn help brands to be more effective in their marketing practices.